How to create a social media press room and write a social media press release for customers, vendors, clients, stakeholders to pick up and deliver the news into their Facebook and Twitter and Google Plus networks.
In my 8 ways to deal with negative criticism in social media course, I outline the 8 ways to deal with trolls on Facebook and bad reviews in social media. You can ignore, educate, lawyer up, fight back, confess, own etc. (see social media chart at bottom of post). Each social media response comes with a positive and a negative possible response (and you’ll often get both). The confession step is fine – apologise away – but make sure you are not digging a bigger hole.
16 tips to understanding and using hashtags from communities of interest, to search, to measuring velocity to #socialmedia discoverability. Hashtags are important!
Social Media Monitoring: RSS Extensions for Browsers Add these extensions/addons/plugins to your preferred browser if you want the browser to find the RSS feeds for you. These links/extensions may or may not work!
How to stop Google Plus spam in calendar events and hangouts. TWO places to turn off!
Tips on social media guidelines for staff. This article references the Australian Department of Prime Minister and Cabinet secret guidelines requiring staff to report on fellow workers who post anonymously an opinion on a political situation. There is also a rather unclear statement around when you can and cannot critique Government officials. I have not gone into the repercussions – staff will blow up online and no one will know as there were no warning signs, or that contractor organisations and eventually small business will follow these draconian practices. That’s a given. I’ve stuck with Tips 🙂
How to pre-approve and moderate content by Fans & Others on your Facebook Page. Step by step. Hiding and showing content and posts on social media for social media managers.
How to pull in Facebook Notifications into Hootsuite from Facebook Profiles and Pages using RSS feeds.
Want to monitor a Brand Page like CocaCola or Facebook’s Marketing Page on iGoogle or another RSS reader? It can be done but it’s not easy.
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