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Facebook Page – get your own Facebook URL name

I thought I had already blogged this but I can’t find it. How to swap your hideous http://www.facebook.com/pages/SilkCharm-Laurel-Papworth/26531835640 for http://facebook.com/SilkCharm – your own Facebook address! 1. Go to Facebook.com/Username – I don’t know why it’s called that. I’ve already set my personal account to be facebook.com/LaurelPapworth – this is how you do Business Pages, Fan…

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How to add Friends to Groups or Lists or Filters in Facebook

Before the new Facebook interface was fully launched, I mentioned that it would be a good idea to plan some groups for you to filter your friends into. Lists like “business” or “cute” or “mum and her friends” or guys at work” or “guys at footy”. So, I was trying to figure out how to…

Twitter: Measuring clickthrus Social Media Metrics

How do you know who has clicked through on a link, how many times and the sum of click thrus on retweets? Let Auntie SilkCharm explain. In dot points: Sign up to Tweetburner Add Twurl button to your toolbar Monitor pages twurled on yr archive page e.g. http://tweetburner.com/users/SilkCharm/archive Click the barchart graphic for more information…

AICD ARTICLE: Australian Institute of Company Directors

I did an interview with Australian Institute of Company Directors (AICD) about CEOs and C-Level executives on LinkedIn, Facebook, Twitter and other online communities. The interview was ages ago, but it’s just been published. The Pros and Cons of Networking Sites: 1. be honest, be yourself, limit how much your secretary does. (speaking a blog…

New Facebook Features: Filter Stream Publisher

Changes are a’comin’ to mega social network Facebook – Filters, Stream and Publisher. Filters – Facebook Make sure you stay updated on what the friends you care about are posting. Create your own filters using Friend Lists. You can also filter by applications, like Photos. This means you create Friends groups like FAMILY Mum and…

The Role of Leaderboards in Online Communities

Q. What are social network leaderboards? A. They are a list of members and content, a way of finding cool stuff, a reward system for members, a tribe unto themselves, an enforcer of good behaviour, marketing device to find influencers. Anything more? Leaderboards are lists A leaderboard is a list. The most of something, or…

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