Australian Open and Roblox – 120,000 visitors in the first day. Last year the NFTs made the top 10 NFTs by sales globally. I take SilkCharm in to play a game of tennis in Roblox!
Social media news broadcast with Laurel Papworth for Australia and globally – 10 May 2021
TV broadcast livestream with Laurel Papworth, social media expert, on the social media news in Australia and globally
What the Code means for everyday Australians as the war between Facebook and Government and Media wages on.
In this video and spreadsheet I show you how to map out different social media manager roles for different industries and purposes. Download social media manager job description here. Please let me know if you find it interesting! 🙂
In this video I go through how websites track your purchases through cookies and pixels (called remarketing or retargeting) and then how browsers like Chrome and Safari and Firefox will be blocking cookies in 2021. Ok, Safari and Firefox already do, but Google’s Chrome is blocking from 2021! This will affect Facebook, LinkedIn, Google Ads,…
What does Facebook Paid Subscriptions really mean? I don’t like my data being sold more than anyone but I recognise a free service has to monetise in some way. So offering ad-free Facebook subscriptions – which NO ONE will actually take at least long term – is an option. In most communities (bulletin boards, forums…
Ancient history? From Beacon to Cambridge Analytica, and Quantium. How Facebook and Twitter work with big data companies in Australia and beyond. In 2007 Facebook got into trouble for Beacon – I wrote about it at the time – a service that reported on your behaviours online and offline for “personalisation” purposes. From Beacon to Cambridge…
Here are the 5 types of social media planners you need. Depending on your organisation you may want different sections, different colour coding or completely different calendars: Most people know content calendars for social media. This is content YOUR create. Earned Attention. Social Media Outcome: Build Awareness Promotions is Bought Attention. Through ads or free ebooks…
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