PR people need to be careful how they frame an invite to a blogger press event. This social media invite sent to Fashionista highlights some of the issues of running blogger only events. I was recently told by a P.R. person that I “had” to come to a Blogger Preview because it was the first…
If you are looking to download Social Media and PR Crisis Communication courseware for your workshops, it’s here. I’m watching 4 Corners program on the Marysville bushfires. It’s so upsetting that I’m tearing up. But more than that I’m cross – the poor warning systems is disgusting. Stuff like the sirens to call the firefighters…
Managing staff who participate in social networks. This list also includes policies called; Staff blogging policies, enterprise social network guidelines, Employee Blogging Policies, Staff engagement in online communities, and so on. I’ve done a few press (radio, print) interviews this week re: Telstra so I thought I should have another look at how Enterprise, Government,…
Courseware for Social Media Workshops I’m going to gradually, as time permits, migrate all my courseware across to the new format, offer it for free download under Creative Commons for download (lulu or scribd), or physical colour workbooks via publish on demand Lulu (http://stores.lulu.com/laurelpapworth) . WARNING: I’ve ordered the new format printed workbook from Lulu but…
For Public Relations who are concerned about Crisis Communication in Social Networks and are responsible for Social Media Training across the organisation. (40 Social Media Staff Guidelines here) Facebook banned in the workplace? LinkedIn blocked because it’s an excellent jobsearch tool? Busy finding proxies to access Twitter? Using the company’s mobile phone to watch YouTube…
Satirical cartoon- even wouldbe bank robbers need social media training from PR. 😛 I will be in Singapore 31 March – 1 April teaching a 2 day course: Understanding and Implementing Social Media into Your Crisis Management Strategy When advice needs to flow quickly from group to group, social networks are critical in the dissemination…
Sydney Event: Tuesday and Wednesday next week. Read the full program but the speakers are: Brian Giesen, Digital Specialist, Ogilvy PR 360 Digital Influence Australia Graeme Wood, Founder and Executive Director, Wotif.com Mia Garlick, Assistant Secretary, Department of Broadband Communications and the Digital Economy Francisco Cordero, General Manager, Bebo Andrew Cordwell, Director of Sales, Fox…
Is it gauche to blog our tweets? Probably but still – look at this: So I responded with: I didn’t think anything of it but then came back a few hours later to see – based on the keyword I had used “lost” this: If you go to the tweet, you’ll see that the “in…
(nearly 100) Here’s a list of journalists from Australian (mostly mainstream, some New Zealanders) media who have embraced, indeed are head over heels, in love with Twitter. Let’s sit here and watch them. Quis custodiet ipsos custodes. Who watches the watchers themselves? By the way, the first social networking book I ever read was The Republic by Plato,…