Enterprise Social Networks: Best Buy Blue Shirt

A little behind-the-firewall snippet: Best Buy (like Harvey Norman’s only bigger, in the USA?) have built a social network for internal use. I loved this comment: Listen, Provide, Learn Getting contributions from your community and encouraging interaction are critical elements of an internal corporate Web site. If people don’t use the site, you have a…

Australia Prank: Amnesia 1 Naked 0 – Tom Cruise

Naughty agencies *sighs* what are we to do with ’em? Tom Cruise sues Naked SYDNEY: Naked Communications has received an email from Tom Cruise’s publicist, Rogers and Cowan in New York, demanding its “Tom Cruise works at Naked Communications” video be removed from YouTube. The email, sent yesterday to Naked’s Sydney office, claims the video…

Facebook blogs and Marketing – Uni Sydney

Only four places left in this public, one day workshop that I teach. Its on Friday 4th April: Web 2.0 – Facebook, blogs and marketing Class code: 08AMR1004 Course description: You probably already know a little of YouTube, Facebook, Flickr and del.icio.us. In this one-day course you’ll get a real taste of the marketing power…

TED Talks: Malcolm Gladwell and universals vs variables

Malcolm Gladwell wrote The Tipping Point and Blink. I liked both books and don’t care what people are currently saying about The Tipping Point. This video covers three points re: Howard Muscowitz work in the 1970’s:Don’t ask, Measure. People won’t say they want weak milky coffee, (75%) they always say dark rich hearty roast. I…

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