from ITWire (Stan Beer ): It may come as a shock to adoring Michael Moore fans but not everyone agrees with him or the ways he expresses his views through the medium of film making. Thus, when Google blogger Lauren Turner, who sells Google advertising to the healthcare industry, expressed relatively mild and veiled criticism…
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Corporate Blog: Shoebox (Tiny Little Division of Hallmark)
Tiny Little Division is a blogspot Corporate blog of Shoebox (click for standard Shoebox site at Hallmark Cards). But as corporate blogs go, it’s very very gonzo. And as a result, hilarious. You’d have to be a particularly brave company to take this route but the rewards for both staff and fans must be enormous:I…
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Can I Have 50 Thousand Dollars? No Seriously, Can I?
Dunno if you’ve noticed it, but beggars are a big problem in online communities, particularly virtual worlds. Here’s a hilarious post about begging on his blog, over at John Chow Dot Com: Can I Have 50 Thousand Dollars? No Seriously, Can I? I get tons of emails from people asking me for stuff but this…
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ROI on engaging bloggers
It’s seriously hard to get good ROI figures on engaging bloggers in helping with marketing. Dunno why, I guess companies either can’t measure it, or are so happy, they don’t want to tip off the opposition. đŸ˜› But here’s some (from WOMMA): Toyota Greece Takes Bloggers for a Test-Drive Word of mouth marketing isn’t just…
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Australia: Bebo and the case for bloggers
I get confused when PR people launch a service ignore niche communities online. But it’s addles my poor brain even more when it’s a Web 2.0 service provider ignoring We Media. Sooooo, I found this a little mind-boggling: traditional media > than bloggers when promoting social networking sites? I may have missed one of you,…
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Australia Corporate Blogs: NowWeAreSacking
Hat Tip: Stephen Withers of ITWire. Brisbane and Launceston helpdesks of Telstra are being closed down – or ‘boned’ (Telstra employee words, not mine). Nothing too unusual I guess – redundancies happen- just odd that Telstra have what… 14 bloggers? This is the second one to be booted. Conversation over Technical Difficulties: It’s the end…
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Australia – SAVE FRANK ARRIGO!!! (wikipedia)
Quick Quick! They want to kill him! Oh poor Frank. *cries* Even if you aren’t much of a fan of Microsoft, you have to like Frank! Wikipedia:Articles for deletion/Frank Arrigo Last week, an entry about me was added to Wikipedia. This kicked off a good old fashioned Wikipedia style debate, and the article is being…
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LAW: Businesses faking user generated reviews
Uhoh. Bad news for fakers – from The Times (hat tip: G2 New Zealand) Fake bloggers soon to be ‘named and shamed’ Hotels, restaurants and online shops that post glowing reviews about themselves under false identities could face criminal prosecution under new rules that come into force next year. Businesses which write fake blog entries…
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2 Questions: Australian Google search & Australian corporate blogs
I’ve got two questions for you. And I have tried to get them answered in other places first – I just know that some of you readers are knowledgeable in a couple of areas where I don’t ace it (me? humble? neveh!) Question 1. Why does Google Search (Australia) hate this blog? If you go…
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