ROI on engaging bloggers

It’s seriously hard to get good ROI figures on engaging bloggers in helping with marketing. Dunno why, I guess companies either can’t measure it, or are so happy, they don’t want to tip off the opposition. 😛 But here’s some (from WOMMA): Toyota Greece Takes Bloggers for a Test-Drive Word of mouth marketing isn’t just…

Australia: Entertainment Tickets and Mytickets.com.au

I had a nice email from Gabrielle Requena about Mytickets.com.au. MyTickets is a site designed to help consumers find tickets faster. We provide ONE destination for all tickets – regardless of who sells them. We are basically a search engine for tickets, and tickets only. We currently have over 9000 listings and goriwng! We are…

Job: Digital Evangelist

Steven Noble sent me a very nice email about a Digital Evangelist job over at Hill and Knowlton, PR and Marketing company. You’ve been blogging for years, were a MySpace original, guest star in your friends’ podcasts, read everything via RSS feeds, and only Digg articles that really grab you by the ctrl key. Yes,…

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