Paywall for News.com and Online Community Social Media

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? A few nights ago, I went to the bloggers/Twitterers…

Social Media and The Cone of Silence – Victoria Department of Justice

DEPARTMENT OF JUSTICE, VICTORIA: What does it mean when the people you elected to represent you, turn off comments in social channels? Go away, shut up, just do as I say, don’t ask, none of your business? But it is OUR business. If the person I am employing (through taxes) to do work for my…

|

Mary Poppins Online Community – Social Media Manager Leah Howard

I loved interviewing Leah Howard who plays Mrs Corry in Mary Poppins and is Disney’s online community manager slash social media manager for the show. We grabbed a drink, Vashti held the camera and we chatted on about Facebook, Twitter, audiences, story lines and the future of social entertainment. Leah Howard as the social media…

Qantas Airways on Twitter and the Black Face criticism

Do online communities overreact? Qantas Airways published a photo of two fans with blacked out faces and wigs on, causing a controversy on Twitter, in spite of Radike Samo not minding at all.  My view is that there are deeper issues here -Qantas brand voice on social media is not their traditional marketing voice. What…

|

June 2011: Social Media Course computer based

Yay! Another set of social media classes for Sydney, Melbourne and Brisbane at the end of June. Hands-on Computer based social media classes are being run again June 2011 in Sydney, Brisbane and Melbourne. These are small classes, in front of the computer for those who want to set up their own social media sites…

Online Community Manager – Social Media Business

I‘ve rebranded my Social Media Business podcast last week – let me know what you think! This episode: social network for arty crafty types Etsy.com makes $400m, massively multiplayer online game World of Warcraft makes 1.2 billion (but still deletes my account!). Also, we managed the Junior Masterchef online communities (Facebook, blogs, forums) and keeping…

Online Community Activism with GetUp and Prosper

Don’t Buy Now! Prosper.org.au has initiated a social media campaign to encourage house buyers to abstain from bidding at auctions due to bloated house prices in Australia The Total Abstainer’s Pledge It is economically irresponsible to expect young adults to commit to thirty years of heavy debt merely to get on to the first rung…

End of content

End of content