A three day social media training covering campaigns and strategies, revenues and measurement, monitoring and creation of social media content. Course is lecture, group activities and computer exercise based. Sydney, Brisbane, Melbourne, Canberra.
How would you improve this social media campaign on Spot.us to raise awareness about cycling accidents?
One woman, Kristen, got miffed with banks and created Bank Transfer Day, November 5th 2011 which led to 600,000 people changing their bank to a credit union, 16% of business loans shifting to Mutuals/Credit Unions. Ariana Huffington has started MoveYourMoney and others are following suit. Any bets as to when the banks start fighting back a la Fox News and Media?
Perth April 2012: 1/2 day step by step in social media courses. Facebook and Twitter, small classes, questions answered! part of media140 with Laurel Papworth @SilkCharm
How to turn off SMO and go back to SEO but: SEO is dead, SMO rules. Search Engine Optimization has been hijacked by your friends and family (Social Media Optimization) and that’s a good thing.
How to make $10million in one weekend of tweeting. Is Social Media just people mucking around on Facebook with their mates or does Social Media make share prices go up or down? Tell your CEO to get a basic understanding of ROI in online community discussions and activities or pay the price.
Online social gaming company, Rockyou with 32 million gamers, and $129,000,000 of funding, got fined $250,000 for revealing the usernames and passwords of their members, and putting at risk their webmail (Gmail, Yahoo etc) accounts. Oh and they fibbed about their security, compromised by a hack that’s been around ten years.
There are a few pitfalls in social media campaigns and definitely one of them is to try and force conversations around “finish my sentence….” games. It never ends well – either ignored or turned vile. Here’s some tips and warnings for beginner online community managers.
Is the TV show Today Tonight breaking Facebook terms and conditions by running a competition requiring fans to like the Today Tonight Facebook page? You can’t run a competition on Facebook, on your wall, by asking fans to like your page. You just can’t. And yet, Today Tonight is running a competition where the first…
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