New York Times, Australian Financial Review and advertising

I heard about this on Wednesday – anyone told the Australian Financial Review yet? (Here are my previous pieces on AFR here and here). On Tuesday at midnight this week the New York Times released its archives since 1987 from behind the previous for-pay wall that kept those archives from being searched. Already, it is…

TagsPage Scripts – Purpose please?

I’ve been wandering the seedy underbelly of *flipping* sites. This is where someone builds a site, with affiliate marketing and ads and stuff, builds traffic to the site then sells it. Typically used for spamming – for example, create a tonne of domains called MySpaceFriends, FriendsMySpace, MyFriendsSpace and they are all basically the same, linking…

Vertical Search statistics

Sticking it here on blog because I don’t want to lose it again: $7.4 billion was spent on search engine marketing in 2005 (16% of which was business-to-business). More than 40% of the average marketer’s budget is devoted to search. Nearly 38% of Yahoo’s advertisers are defined as b-to-b. More than 50% of Google’s target…

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