This is a presentation to ConnectNow in Sydney 2010. It’s really about “what is money” – the community requirements, how community uses money, that all money even “real” money is virtual. Social Media Monetization Connect Now View more presentations from Laurel Papworth. I’ll probably put more up once I actually GIVE the presentation. It’s just…
Virtual goods in the USA will reach $1.6 billion revenue in 2010 I have a patent in social network economies particularly in user generated virtual goods – which we don’t see a lot of yet. So I tend to keep an eye on how virtual goods are coming along. That’s the problem with patents, you…
Huffington Post and TechCrunch both have high valuations ($100m+). Yes, Virginia, social media and blogs CAN make money. Will 2010 see the further rise of social media proprietors? Something that continually gets asked of me at conferences and workshops is “Where’s the Money?”. It’s usually said in a tone that implies that social media is…
We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free, how can you then charge for it? And what is free stuff anyway – marketing? advertising? A mugs game? If you offer some…
Episode 3 focusses on monetizing APIs and looking at revenue streams from widgets. Companies that open their business databases and stream that data out, can have an army of hundreds of thousands (mostly) unpaid developers creating Facebook apps, iPhone apps and blog widgets to help sell their products and services. Web 3.0 is “little bits…
Where is the money in social media? One of the 22 revenue streams is donations and a foundation stone of open source online community economies.
Podcaster Leo Laporte explaining how much income and expenses he has for This Week in Technology podcasts: he makes $1.5 million per year, doubling every year and spends $350,000 on costs including 7 staff.
Gary Hayes has done an awesome job of putting the Business into social Augmented Reality. Augmented reality is where a device puts an overlay over the real world. E.g. view a scene through your mobile phone camera and additional bits and bobs pop up. Social Media Marketing meets Physical World. 16 Top Augmented Reality Business…
MySpace has released a credit card for youngsters, in conjunction with ANZ, Visa. But does it go far enough.
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