Forbes Magazine recently very kindly named me in the global Forbes Top 50 Social Media Influencers. I thought I would repay the compliment by listing in order of Influence, the top 500 Australian Journalists by influence in social media. Editors should really pay attention – if the journalists are not connecting with readers, having their content distributed through communities, are they fulfilling ALL of their brief (to communicate stories that will be read and discussed by Australians)? At the moment, social media influence is in the hands of industry experts who write (original source) or find (filter) stories and then distribute them into the community. I’m pretty sure Journalists will do that even better as they move into online communities properly (not just use it to pilfer stories for traditional media).

FYI Leaderboards (lists) are an important function of community online or offline. The Role of Leaderboards in Online Communities.

From PeerIndex. Compare with the (outdated) Klout list  – based on my list from 2009. Use your scrolly-wheely-mousey thing to scroll. Which journalist/media person is missing? Let me know, I’ll add them, and we’ll see where they are on the list :)

Note Rupert Murdoch and Monica Attard are fairly new to social media so their ranking will increase if they continue to use it.

Influence is a funny thing – other people have to say you have it. And more than say, they have to show it in their actions. Retweeting, sharing, liking, forwarding, commenting, emailing… that’s influence. In some senses “influence” is filtering. Communities seek out people who can filter for them. Journalists filter News, Academia filters Research, Academy Awards filters Actors, Olympics filters SportsPeople. And I’m filtering Journalists for you. ;)

social_media_influencers LP

Always consider the filtering system e.g. Authors. First they must finish the book, then they must get published, then they must get distributed, then they must get on a Top list, then they need word of mouth. Lots of filtering to be a successful author. Here is a list of different types of Influencers and Social Media.

Influence is a TIME thing too.

Start, build a profile, contribute, get rewarded in comments and connections, if you don’t like what you get rewarded with, revise your tone and strategies.

Social Web - Reputation Management Cycles diagram

What do you think? Can journalists that come with inbuilt reputation systems of filters by Editors and Media Proprietors gain EARNED media in social media?

Images from my diagram set.

DISCLAIMER: I run classes on building reputation and influence in social media and how to find influencers. #RhymeMeetReason

 

You can create your own online newspaper from online community content using paper.li – so I thought I would create a social media newspaper from the tweets of Australian journalists. I made a list of 500 journalists on Twitter, now their tweets dynamically update my online newspaper. Cool eh? Quis custodiet ipsos custodes, indeedy. If you would like to see what these journalists are tweeting about on Twitter go to @SilkCharm/australianmedia But if you like the pretty newspaper below, go to paper.li/SilkCharm/AustralianMedia – there is a morning and an evening edition.

 

Cinema goers get punk’d by Hoyts and Saw7. I just love it when companies stop being politically correct, worrying about heart attacks and being sued, and just go totally EVIL on their customers.

 

What is Social CRM? Cloudcenter created Rainmaker to merge your Google Contacts with a social CRM tool – pulling and pushing info from LinkedIn, Twitter and Facebook. The business and personal voice combined as we become more social. CRM with bells!

 

Want to find Twitter followers based on their location, or bio information? Want to find and follow social media lists that influencers in the online community have curated? Read on… Listorious holds the key

 

Do you listen more to strangers or to friends? When it comes to social media and the influencer who wins – those you know but aren’t experts or those you don’t know who are? Digg has changed it’s social networking strategy from spotlighting key influencers who “digg” a lot of articles to collect followers (crowd gatherers) to news from your friends. The savvy Public Relations social media advocate is planning campaigns based around our mates, not celebrity Twitterati/Bloggerati, no?

 

Want to change your Facebook page to Talk Like A Pirate? Want to know why? Online community managers use rituals to engage social network members in conversation and producing social media.

 

People outside of the online community will sometimes approach with a different value system, wanting to make friends, yet simply fail on many levels to understand the complexity of what happens when many people come together. Others seem to waltz in and “get” the rituals and rites of each social network very quickly.

 

Journalists who use Wikipedia as a source should probably check the citations – Wikipedia insists on them. Was The Big Chill ever really named Wanky Balls Festival? Or is it just humour? Social Media runs amok! Online Communities tell fibs!

 

Facebook credits and liquidity program – integrating real world currencies, gift cards and virtual economies. What will happen now Facebook is 500,000 members strong? The currency of the internet?

 

List of Social Media Election sites for Australian 2010 election. An early analysis of election 2010 sites. It’s particularly interesting to see which social media election sites are allowing the electorate to ask questions -versus who is providing answers. And how useful is the site to online community members.

 

Online ads are dropping in price and blaming online communities. Yet social advertising rarely work because we are chatting with mates, and not to be interrupted by situationally irrelevant ads.

 

Twitter verified MSF_USA – Doctors without Borders account. However they immediately used it to ‘broadcast’ spam messages. Good cause aside, spam is spam!

 

Fastcompany give you a URL and you upload a foto. You then ask friends, family and random stranger serial killers to click on your link. Prove how loved and popular you are. Here’s some tips: this article is not what you think it is.

© 2011 Laurel Papworth Suffusion theme by Sayontan Sinha