AFTRS LAMP: I’m taking a week off (end of Feb) and mentoring a workshop (with the likes of Gary Hayes who developed Big Pond and ABC islands in Second Life and Jennifer Wilson, ex head of innovation for NineMSN) for The Australian Film, Television and Radio school LAMP project. LAMP workshops seems to be a lab where we work for a week with Television, radio, games developers, virtual worlds, social networks and whatnot… Have you got what it takes to apply? We are looking for six to eight professional teams with groundbreaking new media ideas to attend our leading R&D Continue Reading…

 

From BToBOnline: Seven steps to building a social network1. Consider your target audience. Who and how many people you’re trying to reach will determine the size, type, life span and language of the social network needed. 2. Determine the site’s mission, message or goal. Talent management, project collaboration, new business, mentoring, corporate training support, centralized resources and industry news are only a few of the possible purposes for your site. Consult with your PR department to make sure the site is consistent with other corporate communications efforts. 3. Decide what features are needed. Differentiate your site from a plethora of Continue Reading…

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