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Australia: Social Media Course


Update: For latest courses, please see  Australia Social Media Courses – Sydney, Melbourne and Brisbane .
Another one of my infamous Facebook Blogs and Marketing (Web 2.0) courses at the University of Sydney Professional Development centre (public courses) is coming up on Friday 10th October:

Web 2.0 – Facebook, blogs and marketingCourse description:

You probably already know a little of YouTube, Facebook, Flickr and del.icio.us. In this one-day course you’ll get a real taste of the marketing power of the new Web 2.0 services: blogs and wikis, user-generated content, citizen journalism and social software. We’ll look at case studies of customers creating ads and campaigns, how they distribute their content and how to monitor consumer discussions and reviews of your products. An interesting day spent exploring a dynamic and challenging area. No technical or prior knowledge required.

I’ve been running these for about 3 years now, but they are always different – new services, new approaches. Even the lunch menu has changed. Heh. Unfortunately the PDF is out of date. Can someone please remind me to update it in time for the next one (probably around November)?

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

One thought on “Australia: Social Media Course

  1. Hi Laurel
    Course looks great but I have staff in Melbourne who need to attend. Are you planning to present it in Melbourne at all? Or could you recommend a similar course down here?
    Thanks, Bronwyn

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