This is a hands-on computer based social media course that takes you step by step through how to set up, monitor and measure a social media marketing campaign. We use case studies and work through a real world social media marketing campaigns by both teamwork and individual use of internet enabled PCs.
How to build a social media marketing campaign in 5 steps – one day handson course, this is the prelim 30 min powerpoint presentation and diagram.
What are the attributes of social media marketing campaigns, run within a community?
…is Game trailers. Or Machinima. Or a mashup of a film, a game, and a game engine. What came first – the passive version or the active version? All compelling questions as we see the migration of film into virtual and virtual into film. Yep, I guess cross media has always been about blurring that…
My attempt to scare marketeers into attending one of my web 2.0 social media courses. Did it work? *advertisement coming up* I teach a one day public course on how to create a social media marketing campaign. It’s on Friday 18th July at the University of Sydney, Centre for Continuing Education: Course description: Web 2.0…
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