Social Marketing vs Traditional Marketing Mix

In Australia, which is best – traditional agencies doing social vs social media consultancies? What is the marketing mix – online, offline, direct, TV, social – that is optimum for brands? Note for overseas readers: Tony Thomas runs a small agency The Population specializing in social media marketing). I saw Tony Thomas’ letter in B&T…

Go Wiki Go!

Wiki done gone and caught themselves another plagiarist. Funny cartoon here.Tim Ryan, the Honolulu Star-Bulletin reporter whose plagiarism was recently discovered by Wikipedia editors, has been dismissed after additional instances of plagiarism were reported. This brought his tenure to an end last week after more than twenty years at the newspaper.The above is a quote…

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