How to Write a Social Media Press Release #socialmedia

Jigsaw press release room

How to create a social media press room and write a social media press release for customers, vendors, clients, stakeholders to pick up and deliver the news into their Facebook and Twitter and Google Plus networks.

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Apologies and #Socialmedia in Crisis Comms PR


In my 8 ways to deal with negative criticism in social media course, I outline the 8 ways to deal with trolls on Facebook and bad reviews in social media. You can ignore, educate, lawyer up, fight back, confess, own etc. (see social media chart at bottom of post). Each social media response comes with a positive and a negative possible response (and you’ll often get both). The confession step is fine – apologise away – but make sure you are not digging a bigger hole.

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Advanced Social Media Course – August Sydney 2015


Looking for an advanced social media course in Sydney? Covering Facebook, Twitter, blogs, social media strategy writing for clients, step by step campaigns, measurement and analytics, and dealing with trolls and negative criticism on Facebook and other social media sites? Look no further! :)

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Social Media Strategy Course – Valentine’s Day Competition


How to do a social media strategy online course with homework and writing content calendars, setting goals, target audience and key influencers. Valentines Day campaign includes a social media strategy competition.

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Social Media Online Courses and Training

Online courses on social media – video lectures, case studies, statistics and homework consisting of understanding a brief and responding with a social media strategy or campaign or measurement tools etc. Facebook, Twitter, Google Plus and other platforms training.

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3 Day Social Media Intensive – Hands on! Sydney 2014

A 3 day intensive social media workshop for small groups (8-10) on Facebook, Twitter, social media strategy, campaigns, measurement. Bring your laptop!

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RSS Extensions for Browsers & Social Media Dashboards

Social Media Monitoring: RSS Extensions for Browsers Add these extensions/addons/plugins to your preferred browser if you want the browser to find the RSS feeds for you. These links/extensions may or may not work!

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Social Media Monitoring Bookmarks and RSS

When monitoring social media, don’t forget to monitor social media platforms (changes at Facebook, Twitter, Google Plus, LinkedIn etc) as well as stuff specific to YOUR industry. Here’s how:

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