The Top 6 Reasons why a business doesn’t need social media and trust me I’ve heard them all – are: We know our customers, we don’t need to listen to them online I prefer to talk to my customers face to face We don’t need/have new customers (closed system) Customers just complain online Our customers aren’t […]
How Teachers can Manage Student Contact on Facebook
Are you concerned about Privacy and Facebook with students and teachers? Looking to see if Social Media Privacy can be managed? In this video I take you through setting up your Facebook Profile so you can manage privacy and student “friendship” with Facebook Lists. How to Limit Student Access to Teacher Facebook Newsfeed Create a List […]
Social Media is Dead, Long Live Big Data
Social Media has trained artificial intelligence and now Big Data is taking over. Scary, illuminating, real. Welcome to the Matrix/Minority Report. No wonder Woolworths don’t bother with a Twitter account. That’s for low level customer service stuff. They are focussing on the DATA behind social media. Viva La Big Data. I’ve been giving some keynote […]
How to Write a Social Media Press Release #socialmedia
How to create a social media press room and write a social media press release for customers, vendors, clients, stakeholders to pick up and deliver the news into their Facebook and Twitter and Google Plus networks.
Apologies and #Socialmedia in Crisis Comms PR
In my 8 ways to deal with negative criticism in social media course, I outline the 8 ways to deal with trolls on Facebook and bad reviews in social media. You can ignore, educate, lawyer up, fight back, confess, own etc. (see social media chart at bottom of post). Each social media response comes with a positive and a negative possible response (and you’ll often get both). The confession step is fine – apologise away – but make sure you are not digging a bigger hole.
Advanced Social Media Course – August Sydney 2015
Looking for an advanced social media course in Sydney? Covering Facebook, Twitter, blogs, social media strategy writing for clients, step by step campaigns, measurement and analytics, and dealing with trolls and negative criticism on Facebook and other social media sites? Look no further! 🙂
Social Media Strategy Course – Valentine’s Day Competition
How to do a social media strategy online course with homework and writing content calendars, setting goals, target audience and key influencers. Valentines Day campaign includes a social media strategy competition.
Social Media Online Courses and Training
Online courses on social media – video lectures, case studies, statistics and homework consisting of understanding a brief and responding with a social media strategy or campaign or measurement tools etc. Facebook, Twitter, Google Plus and other platforms training.