Klout is the social media measurement tool that measures influence – how many followers, how much interaction and the style of interaction that a person has in their personal or business social network. As Klout taks over the world, it’s interesting to see their API (the button that updates all over the internet) showing up.
There’s a lot of content out there and a lot of people creating stuff. How do you know who to pay attention to and who’s just mucking around? Remember, even a no friend nellie can drag you onto the front pages of the Saturday newspaper if they write right, but in the main, it pays […]
Marketing Magazine name Industry Head of Social Media for Australia. What is an Industry? What is an Influencer? What commodity does social media create, to make an industry? Kate Kendall (@KateKendall) from Marketing Magazine approached me a little while ago to write a piece on the “state of the social media industry”. I hunkered down […]
How to become a Leader and online Influencer through Social Media – presentation I gave FITT at a community luncheon on social networks
While you are reading the presentation outline below I’d like you to think about the Twitter change today. Today Twitter turned off “see replies to those I’m not following”. Therefore if I’m (@SilkCharm) having a conversation with @garyphayes, and you follow me but not him, you used to see my conversation, even though it’s “one […]