Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization
How much is a a Tweet worth, in dollar terms? How about a customer sharing a purchase on Facebook – can that make you money? by Laurel Papworth for The Australian
COURSEWARE: social media and PR Crisis Communication
Courseware for Social Media Workshops I’m going to gradually, as time permits, migrate all my courseware across to the new format, offer it for free download under Creative Commons for download (lulu or scribd), or physical colour workbooks via publish on demand Lulu (http://stores.lulu.com/laurelpapworth) . WARNING: I’ve ordered the new format printed workbook from Lulu but…
Social Fundraising: Daniela and Armanos
Daniela is staying with blogger (and social diagram maker extraordinaire) David Armano. You can read her story here – basically, escaping from an abusive marriage, she is a Romanian immigrant, with 3 children to support, one with Down’s Sydnrome. Daniela cleans house when she can for pennies. David Armano and family are putting the family…