Job – Web Product Analyst Manager – Melbourne

From Hays Specialist Recruitment – job link.

Web Product Analyst Manager
CBD, Melbourne, VIC
Salary $90,000.00

  • Leading Superannuation Administrator
  • Building Online Communities
  • Circa: $90,000

As Australias leading superannuation administrator, this company aligns people, processes and technology to meet specific client objectives. They live through their values of Service, Unity, Partnership, Energy and Reliability every day to be the Administrator of choice within the industry.

Reporting to the Manager E Commerce, this client requires a Web Product Analyst Manager responsible for growing and driving online traffic and delivering customer value. Product development will be driven by reaching out tointernal and external users for feedback and input and meticulous analysis of usage and value of each component of the product.

Responsibilities include:

# Ability to build online communities
# Ability to understand employer and member needs and requirements in a sensitive manner consistent with Fund customer relationship
# Capable of communicating at all levels of an employer organisation, inclusive of technical and non-technical staff
# Ability to understand, document and analyse the competitive environment
# Ability to effectively communicate and document recommendations for product enhancement and development inclusive of strategy, pricing and rollout plan development
# Managing the entire product life cycle from strategic planning to tactical activities
# Specifying market requirements for future products by conducting market research
# Defining the go-to-market strategy, reinforcing the product positioning, key benefits, and target customers working with all departments to execute
# Protecting and enhancing the reputation of the company as Administrator of Choice in the market place.

You will also co-ordinate cross-functional teams to translate business requirements and customer needs into a best-in-class customer experience. The ideal candidate will possess a blend of business and technical skills, be highly collaborative and comfortable working directly with marketing,service deliveryand technical teams. The role willalso need be to establish strong links into thefunds. These links will generate the partnerships, insight and opportunities to ensure that the product offer match the audience’s need.

For further information contact:

Kristina Scotis
T: 03 9604 9641
E: sm.melbourne@hays.com.au

Phone: 03 9604 9641

Is it just me or is there very little in the job description that is online communities skills related? Growing and driving online traffic – well yeah – and the rest is like a rollcall for a generic documentation project staff or maybe a marketing analyst. It’s entirely possible that someone along the Recruitment process is not entirely sure what building an online community in the Superannuation space means, so it’s been left general. Or else, it’s hush hush. Or else it’s just a bit of a forum. Not sure about this one, but its up here for you Web 2.0 social network/online community afficianados.

BTW I got fed up with Seek.com.au inability to give me a permanent link that I can use in my blog; so where possible, I will drive traffic away from seek.com.au to the originating agency or client. Serve’s ’em right. *grumpy face* It may only be one or two who click on the Hays’ link, but every little bit will show ’em to get with the distributed information program!

Anyway, back to the job. If you are interested in online communities and superannuation, contact me directly…. I may have an approach that you could try to sell in an interview. But it would be a bit tricky to manage – so let’s talk it through… ok? 🙂

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

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