I’m heading over to New Zealand from 12th to 15th May 2010 to participate in social media forum at the Australian Institute of Company Directors Annual Conference.

Will you be there? No? Ah well, a little birdie (no, not Twitter) told me they are recording it. Will let you know.

10.00am – 12.00pm FORUM B: The Commercial Benefits of Today’s Social Networking Platforms.

This forum is now fully bookedInnovative uses of social networking in the business environment are endless. Monitoring your customer comments on Twitter provides opportunities to improve customer service and attend to complaints. New products have been launched and advertised through Facebook and Twitter with outstanding results. Hear how organisations are adapting to the new environment and using the social networking sites to their advantage.

Host:
Ian White GAICD, Group Vice President & ANZ Regional Managing Director, Oracle Corporation Australia Pty Ltd

Moderator:
Roland Slee MAICD, VP Financial Services, Oracle Corporation Asia Pacific

Speakers:
Laurel Papworth, Online Community Strategist, World Communities
Ross Monaghan, Lecturer, Deakin University
Speaker TBC

Venue: Christchurch Arts Centre

It’s full, one of the only sessions to be fully booked ahead of time. So I guess social networking has made it to the C-level executive in Australia. Yay!  By the way the other spot has been filled  – thanks to Twitter!

By the way, my article in the AICD magazine. Though I’m told that’s not why I’ve been employed to speak… o.O