I hate it when I see that an audience has paid a truckload of $$$ to attend a conference and what they get is advertisements from the speaker on the podium. *smack* This came outof TEDTalks via Tim Longhurst (today):

  1. Thou Shalt Not Simply Trot Out thy Usual Shtick.
  2. Thou Shalt Dream a Great Dream, or Show Forth a Wondrous New Thing, Or Share Something Thou Hast Never Shared Before.
  3. Thou Shalt Reveal thy Curiosity and Thy Passion.
  4. Thou Shalt Tell a Story.
  5. Thou Shalt Freely Comment on the Utterances of Other Speakers for the Sake of Blessed Connection and Exquisite Controversy.
  6. Thou Shalt Not Flaunt thine Ego. Be Thou Vulnerable. Speak of thy Failure as well as thy Success.
  7. Thou Shalt Not Sell from the Stage: Neither thy Company, thy Goods, thy Writings, nor thy Desperate need for Funding; Lest Thou be Cast Aside into Outer Darkness.
  8. Thou Shalt Remember all the while: Laughter is Good.lecture
  9. Thou Shalt Not Read thy Speech.
  10. Thou Shalt Not Steal the Time of Them that Follow Thee.

Except for point 10. It’s part of the conference game to see how far over time you can go. *laughs* someone (shall remain nameless) who runs conferences turned the screen off on a speaker when he was 2 minutes over. and the mike off at 5 mins. I think the lights went off at around 8 mins. Harsh. *laughs again*.

Been to a conference lately, hmmm? here’s some stuff I’ve been/will be doing.

 

Today Tonight’s whisper marketing story last week is an old story rehashed and mashed-up. For example: Ruth: Oh… They’ve got the eggplant. Have you tried this one?Woman: NoRuth: It’s the best. — Channel 7, Today Tonight, 8th March, 2004 The clip with that “discussion” was shown in both 2004 and 2008. No need to come up with a new story if you can just cut and paste old footage, right? Whisper marketing sucks by the way. Which is what Tim Longhurst was telling them. Tim Longhurst: It’s a huge risk for a company to take, to take a whisper marketing Continue Reading…

 

EDIT: See the Internet’s votes for the 1000 strategists here on Bloggerati.com.au and add your own vote. Also nominate someone yourself (Submit tab): it probably won’t do anything but at least you feel like you had a say Glyn Davis Summit Chairman and Kevin Rudd Prime Minister 2.0 is looking for Australia’s brightest and best to talk about the decade ahead and strategy. Video here that I can’t embed. The Australia 2020 Summit announced by Prime Minister Kevin Rudd will examine 10 issues facing the nation: • Future directions for the economy, including education, skills, training, science and innovation • Continue Reading…

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