There’s a great article in The Star (Malaysia) by David Gibson of Inter-Asia. Malaysian Internet users like Facebook, Myspace, and Friendster. They’re also connecting via Twitter, LindedIn and Plaxo, and eBlogger. They use resources such as Slideshare, iTunes, Flickr, and YouTube. Nine of the Top 20 websites in Malaysia are social networking sites, and the…
Using interns (Twinterns) to promote your business on Twitter may pay dividends (Pizza Hut) or it may cause you problems (Habitat). Or you may want to give the CEO a job to do… tweet tweet!
EDIT: Added The Channel 7 Sunrise Video: Thanks Ben Novakovic for uploading to YouTube (@bmn) Note the 5 min mark – did he really say shut down internet services in Victoria when a court case is on? Just Facebook or all internet social sites? All court cases or just some? Or did I misunderstand –…
Just a quick note on a prediction regarding Advertising revenue and online communities: An old article via Marketing Vox but worth watching to see how close they get next year: Ad Spend on Social Networks to Reach $2B in 2010 Ad spending on U.S. social-networking sites in 2007 is expected to reach $865 million, up…
At 6pm tonight – it’s 5:22pm at the Papworth household – I will be on Radio National. Authority of the media According to a recent study conducted by the UK’s Guardian, there’s been a serious decline in public trust for journalists over the past five years. At the same time the internet enjoys growing popularity…
NewsFlash! From 24/7 Wall Street Social Networks Don’t Work For Advertisers: Web 2.0 Is A Bust (GOOG)(TWX)(NWS) Perhaps someone could have figured this out a year ago, Social networks like MySpace, owned by News Corp (NWS) and Facebook are poor targets for marketers. No wonder. A social network is a patch work of millions of…
I’ve got a thing about lawyers. I don’t know what it is.. brainy? glasses? I think they were the original geeks, before technology came along. Anyway, I am downloading this right now as we speak. (from social customer manifesto) Social Networking for Business and the Law: A Podcast (iTunes) (MP3) Ok, that was fun. Had…
A new study from IpsosInsight (pdf), but I gotta say, this PR blurb makes it look like same-old, same-old. Eg. Europeans are more advanced than Americans with using mobile technology. So, I won’t be paying the 2000 bucks for the report. But if you do, and they’ve just marketed the report poorly, lemme know? I’ll…
The Beeb is getting in on the act: BBC boosting online communitiesNetwork to create social networking sitesBy STEVE CLARKELONDON — The BBC is jumping on the social networking bandwagon as commercial arm BBC Worldwide looks to increase profits from Web-based activities. Worldwide CEO John Smith, who has overseen a doubling of profits at the outfit…
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