Volkswagen: The fun theory
I’m a huge fan of advertising campaigns in social spaces that are fun, narrative, a game, and not in your face. This one from The Fun Theory meets all that criteria and more:
MySpace Music Australia launch
MySpace Australian launches – find filter and forward music, a front end on to iTunes and stuff. But given that Apple iTunes already has an affiliate membership program – members benefit from helping to sell music – one wonders why MySpace isn’t offering the a similar deal to MySpacers who help sell music from their MySpace pages… ?
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