Twitter: Who tweets in your organisation?
Using interns (Twinterns) to promote your business on Twitter may pay dividends (Pizza Hut) or it may cause you problems (Habitat). Or you may want to give the CEO a job to do… tweet tweet!
Social Networks: Australian Idol
While it’ s not necessary to have a compelling context, when you do, it sure does help drive both online and offline loyalty to a media property: Australian Idol packs online punch SYDNEY: Network Ten’s Australian Idol is proving to be a hit not just on TV, according to Hitwise data. Average weekly unique visitors…
Australia: Social Networks impacting traditional Advertising
Hint: The poledancing bit is at the end, last paragraph.When I spoke about the ‘fourth’ sector impacting Not For Profits, I was mostly talking about people coming together in an informal yet organised way. Informal because they may not take the time to register an Organisation or have a Memorandum of Intent or whatever those…
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