Marketing Magazine name Industry Head of Social Media for Australia. What is an Industry? What is an Influencer? What commodity does social media create, to make an industry? Kate Kendall (@KateKendall) from Marketing Magazine approached me a little while ago to write a piece on the “state of the social media industry”. I hunkered down…
Managing staff who participate in social networks. This list also includes policies called; Staff blogging policies, enterprise social network guidelines, Employee Blogging Policies, Staff engagement in online communities, and so on. I’ve done a few press (radio, print) interviews this week re: Telstra so I thought I should have another look at how Enterprise, Government,…
I’d like to show you how I see Profile, Identity, Reputation and Trust online. In other words, Brand Reputation Management – even if your brand is a Brand of One (you) you might find it interesting:It’s on Flickr – thanks to GaryPHayes who was able to interpret my scrawls into diagram The quick and dirty…
Hmm this rumour gain? More Gphone Rumours Wednesday, 30 January 2008 Following years of are they aren’t they, it would seem a joint announcement will be made next week regarding a google branded handset put together by mobile new boys Dell. Senior industry sources claim the two companies will reveal all at next month’s 3GSM…
I haven’t read anything of Stan Beer‘s in a while: Zune and Wi-Fi versus iPhone and carriers?When you hear news that a consortium that includes Microsoft, Google, HP, Dell and Intel, among others has filed to submit a wireless handheld Internet access prototype device developed by Microsoft to the Federal Communications Commission, you know something…