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Fun Run – Run the Bridge, Sydney Australia


I’m watching the fun run – swarms jogging up from Woolloomooloo to Lady Macquaries Chair. The fun part for me is that I’m watching it from my apartment, while sitting in jammies and sipping English Breakfast Tea.

The Blackmores Sydney Running Festival is on this Sunday, 23 September.

Don’t despair if you have not:
1. collected your event kit (please ensure you can quote your bib number for ease of collection)
2. replacement of timing chips
3. race changes (cash only accepted for upgrades)
4. uncollected merchandise (can be retrieved at the Asics/Rebel tent at the finish

The above can all be rectified from the registration tent at the starting line at Milson’s Point. NB: No new entries will be accepted on race day. Road closures
Special traffic arrangements in Milsons Point, Sydney CBD, Millers Point, Darlinghurst, Surry Hills, Moore Park, Kensington, Randwick, Pyrmont, Rozelle, Lilyfield and Haberfield for the Sydney Running Festival on Sunday, 23 September 2007. For confirmation of road closure information, special event clearways and detour advice visit the RTA website >>more + major event information.

Given that some people are not exercise averse, unlike moi, why didn’t those sponsors of sydneymarathon.org create an online community of joggers? The members could’ve done carpooling, shared strategies and tips, created mashup-maps, and, considering the numbers jogging on by, had a massive database of fitness people who are interested in fitness-y things. Like herbal remedies from Blackmores.

sydneymarathon.org have a widget but it’s not embeddable by anyone else. Therefore, missing out on the distributed marketing that jogging/bloggers would’ve provided:

See? No “embed this widget” options.

And there are 7,000 blog posts on “Run the Bridge”. Some are in Bahasa and German.

A missed opportunity, methinks. For them, not me. I’m quite comfortable where I am thank you! Brekkie anyone?

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

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