Who are Australia’s top marketing and media bloggers? Not decided by the local BlogMafia -heh – but internationally recognised and independently evaluated?
This is the list. Again. Six months on. My original blog post, exactly six months ago. Where are we up to? For Lee Hopkins, who asked today on Twitter about getting access to an updated Top Marketing and Media bloggers list for Australia. As you can see, their ranking in Australia is left column, then the blog name, their ranking in August last year, their ranking today, and for fun, their Twitter ID if I have it handy.
Please note – this is AdAge (international) Power150 list of Most Influential Bloggers – I simply extracted out the Australian names. Same as I did six months ago.There’s no arbitrary dropping our top online marketing blogger off the list (Darren Rowse) or me adding anything in the way of a SilkCharm point system. I mean I could, but in many cases here, we are not comparing apples with oranges. Plus, people get grumpy with me, if I don’t give them 11 out of 10. And sulk. And I can’t bear it when they cry. So just assume I gave everyone 11 out of 10, ok?
Some things to note: agency blogs are often written by a number of people – so a group blog. In fact Inspiration Daily is more of a microcommunity portal (many to many) than a blog (one/few -to-many), no? A few people – me included – changed domain names so we lost our link love. *shrugs* but we all seem to be on our way back up again.
I’ve been interested to see the movements. Some people have gained massively – in spite of the number of blogs being tracked going from 826 to 947. Others have dropped substantially. I couldn’t find Ignite/Igloo/Gloo at all on the list,but that might be me not seeing clearly? There are people who probably should be on the list – but someone has to nominate them to AdAge Todd Andrlyk and Charlie Moran.
Only in our field (media, marketing) would we rate so highly based on links. I have a friend with 10-15x the traffic I get – well over 10-15k of readers per day, hundreds of comments - but none of her readers blog, so she doesn’t get the Google Juice. I think her Technorati rating is 32 which is plain ridiculous.
Speaking of Technorati, it’s a dodgy measurement system at the best of times. Sometimes I’m at around 120 on Power150 list if Technorati finds all my links. Others I drop 100 points. Mostly on weekends, when this blog goes to, oh, around 300. I think they must manually run a cleaning filter on Mondays. What does your Technorati ranking usually run at? And it’s also just plain weird that mine is already at 71 after only a few weeks of operation on this new URL. I wonder where it will be in 3 months?
Also note, a lot of Power150 bloggers share the same points. So if you have 52 points, you are arbitrarily placed on a list with 10 or 20 other bloggers with 52 points. You can change 10 or 20 places just by swapping with another on the same step as you.
As always with top lists, take it in your stride. Note what the blogger is doing well, that makes them popular, decide if it suits you or not, and keep practising/playing. No right or wrong answers, do it for passion not Power150 lists.
Please check Twitter IDs, I have to hop off now, without checking thoroughly. Thank me later, Lee.
EDIT: Just a quick lesson for B&T- locked down, flash-ized webpage
Translates after six months into
AdAGe on the other hand, are still pulling in massive traffic everytime someone like me blogs their list or points to a widget. C’mon guys, get it together. You should be living high on the long tail of your content!
I'm running small, one-day computer based
@SilkCharm I’m totally blaming you if I get and insane influx of followers overnight thanks to http://is.gd/kDJN
Australia: AdAge Power150 Top Bloggers
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Who are Australia’s top marketing and media bloggers? Not deci.. http://tinyurl.com/bcjv6d
I couldn’t resist. I had to add a smack on the nose to B&T http://twurl.nl/h3au1a Long tail of content mean anything guys?
Thanks for all the work you’ve put into this Laurel. Duncan’s TV Ad Land, of course, has been reincarnated as The Inspiration Room Daily. I’m the editor/lead blogger on the Daily part of the Inspiration Room which is developing as a powerful community portal. Twitter is Postkiwi. It seems strange retaining the 13th place on the list after six months without posting at Duncan’s TV.
Duncan Macleod’s last blog post..Ephemeral Museum in Lisbon
Woohoo – silkcharm awarded my blog 11 out of 10! Now I just need a fancy widget to display this glowing endorsement on my blog!
Kimota’s last blog post..Silence in Court – Five Internet Legal Myths Dispelled
Laurel,
Thanks for the work, It’s been bookmarked for reference.
In case you want to fix – Marketingeasy.net, it’s me Lucio Ribeiro – lucio_ribeiro on twitter.
gracias!
Lucio Ribeiro
Well, butter me!
: P
Nice to see my blog on there, but I changed over to Word Press eons ago. Odd that it should pick up the old Blogger address…
Katie Harris’s last blog post..Bad (advertising) research
You have to drop Charlie Moran an email to update with new address. Takes a bit of time, but eventually they do it
Will do!
: )
[...] has compiled a list of the top Australian sites based on the world’s top marketing blogs rundown from the [...]
I refuse to join any top blogger list that would have me as a member. I refuse to join any top blogger list that would have me as a member.I refuse to join any top blogger list that would have me as a member. I refuse to join any top blogger list that would have me as a member.I refuse to join any top blogger list that would have me as a member.I refuse to join any top blogger list that would have me as a member.
If I say it enough it will become true.
Hi Lauren
Thanks for posting the list. Nice work.
Jen Stumbles’s last blog post..The world’s first website where nothing ever happens
Hi Laurel, what about including my twitter @lucio_ribeiro on 26th MarketingEasy.net?
good to see you on tipping Point seminar.
gracias
Lucio
Lists are useful, if used correctly, and a waste of time if you’re bored.
All that aside, my ego can’t wait until my blog hits 6 mths, so it can be added
Simon T Small’s last blog post..How to fall out of love with your followers
Hey Laurel – what a great surprise to find me on the list. My pal Meghan just let me know about you and lovin’ your work!
Just jumped on twitter recently too, so much to play with these days. Can you add my twitter name to your list up above? its @ryanpeal. And thanks for providing other twitter names for other bloggers i’ve been reading too.
Hi Laurel,
Thanks for a fab list – LOVING your work as always. I also have a twitter handle which is simply kylielewis if you want to add it to the twitter column.
Cheers, Kylie
Kylie Lewis’s last blog post..Weekly media index: 16 – 20 February 2009
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[...] Laurel Papworth’s extraction of the Australian’s in the AdAge Power 150 [...]
hello Lauren
Thank you for posting the list and i love your work iam from syria
Ranieri Sanjung Performa Inter Pada Babak Kedua http://t.co/c2vBdddP