Australia AdNews: Online communities and The Parent’s Jury customer advocacy
Remember when I was talking about consumer advocacy groups online and how organised they are? Here’s another example – from the same group, The Parent’s Jury: Parents condemn Shrek marketing SYDNEY: Kellogg, Arnott’s and SPC are among several junk food marketers accused of saturating the country’s supermarket shelves with Shrek the Third marketing paraphernalia this…