Odd…

…I heard that Reeltime.tv was also a Perth based company (see prev. post). Probably the remoteness of it all. 😛 However checking reeltime.tv website they list only a Melb and Syd address. So without naming names *points a finger at the bloke from PBL* someone must’ve got it wrong the other night! Lachlan Murdoch buys…

Integration of offline and online communities

Integrate online and offline communities for increased stickiness and retention While e-commerce itself continues to be a nebulous component for many companies, as the demise of so many e-tailing efforts in the past year or so certainly indicates, including the Internet and its Generation Y devotees in an online/offline, clicks-and-bricks marketing mix seems paramount. “I…

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