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Building Online Communities


chromatic from SlashDot has some great points about what constitutes an online community in his article. Let me dot-point:

Exist For a Reason (what I call ‘compelling content’)
Users Draw Other Users ( ‘viral marketing’)
Users Will Surprise You (and astound and amaze and inspire )
A Sense of Ownership
A Shared History and Culture
The Bell Curves
Barriers Are Mixed Blessings
The First Contribution (wow what an important point!)
The Interface
Mischief
Discuss the Community
Openly
Don’t Stop There!

The article is another old one (2002) and sponsored by O’Reilly Networks (love those books) but once again relevant and interesting.

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

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