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Virtual communities as good as the real thing


From VNUNet:

More than a third of Americans believe that the virtual worlds they visit online are as important as their dealings in the real world, according to a study.

Forty-three per cent of internet users who are members of online communities say they “feel as strongly” about their virtual community as they do about their real world communities, according to research conducted by the USC-Annenberg School Center for the Digital Future.

I think it’s a case of what you get used to. I remembers surveys from the ’80s where people said they would never ever use a computer at home. I think I might’ve been one of ’em …

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

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