UGC = User Generated Content errr Cans

Design our Pepsican but only if you are an American. The rest of the world doesn’t drink Pepsi? Hmmm why are some competitions at least partly global and the rest not?

No writing naughty things. Unless you download the EPS file I guess. No community. You can see what other users have created but you can’t vote, rate, rank, comment or otherwise interact. This is still a one-2-one campaign (consumer to company), not the many to many ideal… I see opportunities for an anti-site springing up. Anyone wanna help? :p Oh and it won’t be in flash, like this site…

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Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

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