1. Hey Laurel,

    I agree the widget style branding on top of the page makes the navigation somewhat confusing.

    However i like the attempt to integrate social media channels with the parent skittles brand (i.e. twitter, flickr, facebook, youtube etc).

    Could probably do with some jump page style message better explaining the idea..

    I say good on them for the attempt but probably leaving users confused as it comes across as some kind of stunt.

    nextbrett’s last blog post..Facebook Backflip Reverts T&C’s

    1. It IS some kind of stunt 😛
      Though let’s face it, more brands would be honest/authenticate if they just shoved stuff on shelves and let us talk about it online.

      I mean, how many ways can an agency say “yum. skittles” and sound authentic? then ask a group of kids and twitterers (no diff) and see how they make it sound 🙂

  2. Nice idea, but somehow a bit clumsy. Overlay navigation is confusing. They could do better with simple panel above pages, not over it. Still a good start. Quick way to get into social net…

  3. “one’s” is not possessive, it’s plural. you should remove the apostrophe.
    then delete this comment.

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