Volkswagen: The fun theory
I’m a huge fan of advertising campaigns in social spaces that are fun, narrative, a game, and not in your face. This one from The Fun Theory meets all that criteria and more:
I’m a huge fan of advertising campaigns in social spaces that are fun, narrative, a game, and not in your face. This one from The Fun Theory meets all that criteria and more:
Avatar in 3D, Assassins Creed 2 movie and game, all at the Tsuke launch.
Social media ROI return on investment is a popular topic but what about cost of inaction, COI?
Podcaster Leo Laporte explaining how much income and expenses he has for This Week in Technology podcasts: he makes $1.5 million per year, doubling every year and spends $350,000 on costs including 7 staff.
Computer based social media classes on how to use Twitter, Facebook fanpages, setting them up and also blogging and rss readers and so on.
Thailand have a social media competition – inviting bloggers to undertake a “team” holiday set with challenges they have to blog about.
Set up Vodafone (Australia) for trip to Singapore and get free wifi.
Journalists are starting to receive grants to learn social media technologies like SEO. Should we hold a Media and Career Expo where bloggers donate knowledge and expertise to help Journalists adjust?
Marketing Sherpa, the affiliate program learn the REAL power of social network marketing when they ignore one of their affiliate bloggers. Revenge through Social Media.
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