Social Media Strategist Jobs: Twitter Sydney Australia

Social Media Strategist Jobs: Twitter Sydney Australia

I used to do “social media job of the week” but haven’t for years. Anywhos. Want to work for Twitter? Head of Curation, APAC (Tokyo & Sydney)    The Twitter Moments’ feature showcases the best of the stories unfolding live on Twitter. It makes it easy for users to experience only-on Twitter conversations and get…

5 Types of Content Calendar and Social Media Planning – Sydney Australia Course 2018
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5 Types of Content Calendar and Social Media Planning – Sydney Australia Course 2018

Here are the 5 types of social media planners you need. Depending on your organisation you may want different sections, different colour coding or completely different calendars: Most people know content calendars for social media. This is content YOUR create. Earned Attention. Social Media Outcome: Build Awareness Promotions is Bought Attention. Through ads or free ebooks…

Why you should Block people and your Community responsibility

Why you should Block people and your Community responsibility

Blocking People on Facebook: It’s not censorship -they are free to continue talking bollocks – I am exercising my freewill to say enough is enough.  I belong to some pretty atrocious Facebook groups.  Anti Muslim, anti gay, anti-anything not white, male and with a gun. Why? Cos I’m nosey. About humanity. Plus it meant I…

Social Media for Schools #NBN October 2016
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Social Media for Schools #NBN October 2016

Hey there, teachers and school type people, 🙂 tomorrow (Tuesday 19th October)  I’m running some webinars with TTEDSC and NBN on how Schools can us Social Media Marketing Strategies. There are Q&A sessions and so on starting at 4pm. Session for Staff managing social profiles, pages & groups (Eg. Facebook or elsewhere). Staff who are…

Social Media is Dead, Long Live Big Data
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Social Media is Dead, Long Live Big Data

Social Media has trained artificial intelligence and now Big Data is taking over. Scary, illuminating, real. Welcome to the Matrix/Minority Report. No wonder Woolworths don’t bother with a Twitter account. That’s for low level customer service stuff. They are focussing on the DATA behind social media. Viva La Big Data. I’ve been giving some keynote…

Apologies and #Socialmedia in Crisis Comms PR
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Apologies and #Socialmedia in Crisis Comms PR

In my 8 ways to deal with negative criticism in social media course, I outline the 8 ways to deal with trolls on Facebook and bad reviews in social media. You can ignore, educate, lawyer up, fight back, confess, own etc. (see social media chart at bottom of post). Each social media response comes with a positive and a negative possible response (and you’ll often get both). The confession step is fine – apologise away – but make sure you are not digging a bigger hole.

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