Here are the 5 types of social media planners you need. Depending on your organisation you may want different sections, different colour coding or completely different calendars: Most people know content calendars for social media. This is content YOUR create. Earned Attention. Social Media Outcome: Build Awareness Promotions is Bought Attention. Through ads or free ebooks […]
Online courses on social media – video lectures, case studies, statistics and homework consisting of understanding a brief and responding with a social media strategy or campaign or measurement tools etc. Facebook, Twitter, Google Plus and other platforms training.
Blocking People on Facebook: It’s not censorship -they are free to continue talking bollocks – I am exercising my freewill to say enough is enough. I belong to some pretty atrocious Facebook groups. Anti Muslim, anti gay, anti-anything not white, male and with a gun. Why? Cos I’m nosey. About humanity. Plus it meant I […]
Hey there, teachers and school type people, 🙂 tomorrow (Tuesday 19th October) I’m running some webinars with TTEDSC and NBN on how Schools can us Social Media Marketing Strategies. There are Q&A sessions and so on starting at 4pm. Session for Staff managing social profiles, pages & groups (Eg. Facebook or elsewhere). Staff who are […]
Social Media has trained artificial intelligence and now Big Data is taking over. Scary, illuminating, real. Welcome to the Matrix/Minority Report. No wonder Woolworths don’t bother with a Twitter account. That’s for low level customer service stuff. They are focussing on the DATA behind social media. Viva La Big Data. I’ve been giving some keynote […]
How to create a social media press room and write a social media press release for customers, vendors, clients, stakeholders to pick up and deliver the news into their Facebook and Twitter and Google Plus networks.
In my 8 ways to deal with negative criticism in social media course, I outline the 8 ways to deal with trolls on Facebook and bad reviews in social media. You can ignore, educate, lawyer up, fight back, confess, own etc. (see social media chart at bottom of post). Each social media response comes with a positive and a negative possible response (and you’ll often get both). The confession step is fine – apologise away – but make sure you are not digging a bigger hole.
Looking for an advanced social media course in Sydney? Covering Facebook, Twitter, blogs, social media strategy writing for clients, step by step campaigns, measurement and analytics, and dealing with trolls and negative criticism on Facebook and other social media sites? Look no further! 🙂