Four Types of Status Updates for Improving Social Media Engagement on Facebook and Twitter
What are the four types of status updates for social media that improve engagement? Facebook and Twitter – be the magazine not the advertisement!
Mongrel Media: When Corporate Comms hijacks Traditional and Social Media
Mongrel Media: Traditional vs Corporate vs Social Media. Bought vs Owned vs Earned Attention. Which will win? I’m betting on the mongrel Corporate taking over Heritage AND Social channels.
List of 12 Top Social Media Podcasts in 2012
Do you want to know the best social media podcasts for you or just want to increase your podcast listening around Facebook, Twitter, social media, online communities and so on? Here is a list I came up with – you might have more social media podcasts to add to the list. If so, yell out….
Mary Poppins Online Community – Social Media Manager Leah Howard
I loved interviewing Leah Howard who plays Mrs Corry in Mary Poppins and is Disney’s online community manager slash social media manager for the show. We grabbed a drink, Vashti held the camera and we chatted on about Facebook, Twitter, audiences, story lines and the future of social entertainment. Leah Howard as the social media…
Singapore Social Media Workshop for PR and Online Media: September 2011
On 13th of September, 2011 I am teaching a social media workshop in Singapore, AND presenting at a conference. If you want to know how to put out a social media press release, how to set up an online community monitoring station and how to measure social media, this workshop is for you! Details below…
When a Con Artist Comes Calling: Online Community
Recently, in an online community I am involved in, the members decided to get together in real life (IRL). Nothing unusual in that, around 20.1% of social network members that meet online will meet offline each year. Think tweetups (twitter meetups) and you’ve got the idea. So the group booked a venue interstate, a dinner,…
Police and Social Media News site – SA Police
How do services like the Police engage in Social Media and online communities? Well the South Australian Police force have released a social media news site. In some respects the Police site usurps crime beat reporting in newspapers by using only “if it bleeds it leads” articles, as all the news is about crimes such…
Online Community Manager – Social Media Business
I‘ve rebranded my Social Media Business podcast last week – let me know what you think! This episode: social network for arty crafty types Etsy.com makes $400m, massively multiplayer online game World of Warcraft makes 1.2 billion (but still deletes my account!). Also, we managed the Junior Masterchef online communities (Facebook, blogs, forums) and keeping…
Freemium Revenues: Social Media Business Podcast
We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free, how can you then charge for it? And what is free stuff anyway – marketing? advertising? A mugs game? If you offer some…