Singapore Social Media: Romancing Singapore

While I was in Singapore last week, we talked about interesting campaigns, this was one of my favourites: the Singapore Government saw the need to increase the population of Singapore so they started a Romancing Singapore campaign. 1. Romancing Singapore campaign This is my all time favorite. 40 Years ago, when Singapore was an under…

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Australia Social Media: crisis-communication-and-bushfire-emergencies

If you are looking to download Social Media and PR Crisis Communication courseware for your workshops, it’s here.  I’m watching 4 Corners program on the Marysville bushfires. It’s so upsetting that I’m tearing up. But more than that I’m cross – the poor warning systems is disgusting. Stuff like the sirens to call the firefighters…

Singapore: PR Social Media Course and Crisis Communication

Satirical cartoon- even wouldbe bank robbers need social media training from PR. 😛 I will be in Singapore 31 March – 1 April teaching a 2 day course: Understanding and Implementing Social Media into Your Crisis Management Strategy When advice needs to flow quickly from group to group, social networks are critical in the dissemination…

Twitter: Measuring clickthrus Social Media Metrics

How do you know who has clicked through on a link, how many times and the sum of click thrus on retweets? Let Auntie SilkCharm explain. In dot points: Sign up to Tweetburner Add Twurl button to your toolbar Monitor pages twurled on yr archive page e.g. http://tweetburner.com/users/SilkCharm/archive Click the barchart graphic for more information…

Singapore Airlines- iPods and iPhones

Social networking on planes… not yet.. but Awesome! Awesome! (Gizmodo) Singapore Airlines must have had a fair bit of success when they rolled out iPod connectivity for business customers on their A340-500 aircraft last year, because they’re new Airbus A330-300 aircraft have an iPod dock for every passenger, including those bums back in economy. Nothing…

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