Experiential Economy: Social Media Business Podcast

What is “the experience economy” – is it the next step on from agrarian, commodity, service…? How does value – and therefore money, currency – shift when people are more willing to pay for intangible experiences than physical goods? Can we monetize something in our minds? The first episode of my new podcast, Social Media Business, looks at revenue stream associated with providing your online community or social networks with a real world experience such as a meetup, conference or party.

Australia Social Network: Customer Service and The Future

Miss me? I’m still in Singapore, teaching Social Media campaigns and how to build branded microcommunities for the Singapore Government. I’ll be back next week. In the meantime, here’s an interview I did with Choice Magazine on the future of social networking: In the future, we will turn to the internet to get a job,…

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