While it’ s not necessary to have a compelling context, when you do, it sure does help drive both online and offline loyalty to a media property: Australian Idol packs online punch SYDNEY: Network Ten’s Australian Idol is proving to be a hit not just on TV, according to Hitwise data. Average weekly unique visitors…
Anyone out there in blogland read Crikey? I’ve had their trial e-mail newsletter for 2 weeks, and now they want me to cough up the dosh to subscribe. So a) is it good enough and b)is this a model I want to support? User-pays online is rarely successful, its better to look at another model….
Love what’s hapening over at CNet – they are slowly but surely evolving into collaborative shopping site. I had a brief (email) convo with Jeremy R., the snr Editor for Australia. With our recent 1 May redesign, we now offer users the ability to rate products on our site (whether they are reviews or previews…
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