KFC Potholes and Social Network Spotlights

Kentucky Fried Chicken offer to fix potholes in exchange for graffiti – err sorry – advertising on the hole covers.  From The Chicago Tribune:    Colonel Sanders look-alike Bob Thompson helps a repair crew in Louisville “re-fresh” one of the estimated 350 million potholes nationwide. (KFC Corporation photo/ March 24, 2009) There is a danger on…

Salesforce Twitter: Don't interrupt customer conversations

Social networks meets market intelligence meets customer relationship management systems might just equal spam. Spam: food for thought So this is what I see happening on Twitter: GaryPHayes: @SilkCharm Watcha doin’ Silk? SilkCharm: @GaryPHayes making a cup of tea. Gonna have it with a Tim Tam ArnottsTeam @SilkCharm Oh you like TimTams? Have you seen…

Shocker of a site: StudentRights.com.au

… your right as a student during O-week to get a prepaid ANZ credit card? Welcome to Student Rights! This is Australia’s social, educational and commercial network for students only. The centre piece is this web site, which provides local and international students with a portal of information, resources and communication. For those lucky students that…

Social NETWORKS are much more than Social MEDIA

You know eyeballs marketing or Olde Worlde economy – business to business (B2B) and business to consumer(B2C)? Attention Economy online – where is our attention? Well Doc Searls talks about The Intention Economy (consumer to business or C2B) . Where the consumer says what he wants and the business vies for attention/intention. That was back…

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