Hello and welcome to the top 5 Facebook Business Pages for Australian Banks (includes one Community Bank). We investigate how they are working (and not working) and why they got the SilkCharm Score they got. I have investigated how the banks are using social media to turnaround negative sentiment around banks and engage with communities of interest (young families, small business, investors etc).
How many Australian users are on Facebook? There are 18 million Australians using Facebook monthly. For gender, and State numbers, read on! by Laurel Papworth
Should I use hashtags on Facebook? I’m often asked if it’s worth using hashtags on Facebook. We know that Instagram can use up to 30 hashtags (but often looks at only the first 11) and Google uses 3 hashtags for YouTube and other places but what about Facebook?
My 3 Day advanced social media intensive course is back! At the end of August, grab your laptop and head into Sydney CBD for a deep dive into the more advanced elements of social media marketing and strategy. [Not for the complete beginner, suitable for Agencies and Government and Corporate] You can find out more, […]
July 2019, Sydney CBD Facebook & Instagram for Business course: (2 day Sydney course) Are you wanting to take your Facebook Business Page & Instagram content to the next level?
What are the 5 main tips for Facebook Page algorithms, hashtags, cover photos, target audiences etc for event managers and conference organisers? I’m glad you asked 🙂 More Social Media resources for EventPlanners: https://events.laurelpapworth.com Target Audience: EventProfs with an interest in Social Media and Facebook Page Admins This lecture (series) is for EventProfs: Work for […]
What does Facebook Paid Subscriptions really mean? I don’t like my data being sold more than anyone but I recognise a free service has to monetise in some way. So offering ad-free Facebook subscriptions – which NO ONE will actually take at least long term – is an option. In most communities (bulletin boards, forums […]
Why does Facebook have patents to listen (eavesdrop) through the microphone for ambient sound if they are only using it for uploading your video? My live feed of the Congress hearings cut out right near the end, but did anyone ask these questions? Mr Zuckerberg Facebook submitted a patent 7 years ago to listen to […]