Australia Enterprise: list of business online communities

A “top list” of social networks and online communities for business and corporate. Not blogs – they must have community features of many-to-many discussions, leaders, UGC etc.  Here’s my Australian list: Aussie Innovation – drupal site with forums and so on. Aussie Tycoon – vBulletin forum for entrepreneurs Australian Businesswomen’s Network – run mentoring programs…

Social Media Monetization and Revenue

Presentation at PANPA (part) and WebDirections 2008 (full). This article is about the various social media monetization strategies and the powerpoint presentation (embedded) shows some case studies and examples, including social network size, the revenue streams, valuations and profits. Click for full size of Revenues for Social Networks diagram. REVENUE SOURCE: The X Axis (the…

Social NETWORKS are much more than Social MEDIA

You know eyeballs marketing or Olde Worlde economy – business to business (B2B) and business to consumer(B2C)? Attention Economy online – where is our attention? Well Doc Searls talks about The Intention Economy (consumer to business or C2B) . Where the consumer says what he wants and the business vies for attention/intention. That was back…

eBay and Community

About this time a year ago I applied for a job at eBay Australia. I figured I’d have a good chance at it, having implemented US -centric initiatives into other theatres (Europe, Asia etc) for major technology companies in the past. I’ve built massive teams from the ground-up for eBay type corporates. Plus… no shock…

End of content

End of content