Such a sad story

ByLaurel Papworth May 31, 2006

This is not the way you want to create a popular blog. Trust me. Thanks Jo X S for sending me this and I’ll quote Jo in full as I couldn’t say it better: I thought this was a really interesting way for the family to communicate their position to the media and to the…

This is not the way you want to create a popular blog. Trust me. Thanks Jo X S for sending me this and I’ll quote Jo in full as I couldn’t say it better:

I thought this was a really interesting way for the family to communicate their position to the media and to the world regarding their daughter’s death following a car accident. They are building mini community around the tragic death of their daughter.

From unknown journo/AP via The Sydney Morning Herald.

Family stunned by mistaken identity. An American family sat by their daughter’s hospital bedside for weeks after a car crash before realising the blonde-haired young woman was not their daughter after all.

The family have a blog at Blogspot called Laura VanRyn. The blog started about a week ago (May 22nd) but it’s only yesterday that the entry reveals the error in identification. 10 entries, 550 comments, a lot of sad people.

As we move more and more into We Media, the reality style of ‘entertainment’ provided by real people in the real world with real issues continues to grow. I personaly find these stories hard to read, they upset me, but I know traditional media worships them. Them and stories like Britney Spears and Kevin WhatHisName – see DivorceKevin for an example of Citizen Journalism (well sorta, its from a night DJ in Arizona with too much time) doing what trashy magazines do best. And worst.

Technorati Tags: Online Communities, Tabloid, We Media, Sydney Morning Herald, Laura VanRyn, DivorceKevin

Search: Social Media Optimization(SMO) and Search Engine

ByLaurel Papworth April 2, 2007February 23, 2011

some of the many many many faces of flickrOriginally uploaded by fubuki. I wrote a couple of days ago how the war between the traditional search types (how funny to say that now, ten years on) and the new social media search evangelists. It’s been on the boil for a while, but search: social media…

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Huffington Post Sells for $315m Social Media Revenue

ByLaurel Papworth February 22, 2011February 24, 2011

I often write on social media revenue – how social media sites like blogs and forums and social networks monetize. One way is pretty simple – sell it! The Huffington Post just sold for $315m to AOL (America Online). How do you think AOL will make their money back from this blog?

User Generated Hard Copy – trade publications

ByLaurel Papworth August 31, 2006

Every Woman is a trade publication for nurses. Here’s MediaPost evaluation of it: With a tagline of “Your prescription for healthy living,” Every Woman tries to milk its one big point of difference from other titles. Almost every article is written by nurses instead of journalists. The diagnosis: it’s an approach that doesn’t entirely work….

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Social Media: Web Developer and Agency Ripoffs

ByLaurel Papworth April 19, 2010October 17, 2015

I am always a bit shocked when I see the prices big companies pay for bespoke sites – hundreds of thousands of dollars usually. Millions in some cases. I’ve seen quotes to my client from a big agency for $20,000 to move an email address field from the bottom of the page to the top….

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