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Social networks can be a handful


I personally think social networks can have more in common with oh, say, a media or marketing event than Sunday Church:

ADMA Scandal: Who done it?

SYDNEY: A mixture of drunkenness and spite has been blamed for rampant looting at last Friday’s (16 November) ADMA Awards in Melbourne – with attendees helping themselves to centrepieces, placemats and even other agencies’ awards.

According to Kate Furey, manager of the ADMA Awards, entire table settings were stolen on the night by some of the 700-plus guests.

But the shenanigans didn’t stop there:

But it wasn’t just table settings going missing on the night. M&C Saatchi, which between its Melbourne and Sydney offices collected 20 gongs, had eight awards stolen from it by ex-staffers.

A spokesperson for M&C Saatchi said four ex-staffers took turns throughout the ceremony jumping up to accept M&C awards, before the real M&C team could reach the stage.

A baffled M&C team didn’t know what to do and let the ex-staffers have their fun without an altercation. The awards, however, were never handed over to the agency.

The spokesperson said M&C’s management had not decided what to do about the awards theft.

Gavin McLeod, creative director of M&C’s digital and direct division Mark, was light hearted about the situation when speaking of his agency’s impressive wins on the night. “We are thrilled at the result. If only the ex-staffers who continually ran onto the stage to beat us to collect the trophies would return them, we’ll be even happier,” said McLeod. (you just know you want to read more on Adnews)

Ok guys, give them back. I won’t ask again. You’ll be happy to know that in comparison, the Wild Wicked Wanton Women of Web 2.0 were much better behaved. Well, maybe not “much”…

Gosh, stealing stuff, identity theft, abuse of trust, unwanted guests, – I feel safer in my online communities. 😀

I better make the tie-in to social networks and online communities stronger *thinks* oh I know – your staff, including your ex staff are in social networks too.

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

4 thoughts on “Social networks can be a handful

  1. I didn’t do the spam – MelbTransport did. It broke and mirrored back the ONE tweet I sent it. The guys fixed it and apologised.

    But you just really wanted to flame otu at someone didn’t you brave dear Anonymous. Have a nice day 🙂

  2. Anonymous that’s not very nice at all. Just to be clear Laurel did not spam anyone, the @MelbTransport bot ran into a bug spamming the followers, I know cause it was my bot with my bug. Anonymous if you want flame someone come to my blog (http://www.specht.com.au/michael/) and do it there!

    Once again Laurel sorry.

  3. @mspecht that’s ok hon, I’m used to being flamed. Years of running an online community for kids. 🙂 And I doubt our brave little Anonymous is one of MelbTransport followers – could be someone I picked up, or who saw

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