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Local communities and Sensis


First, the YouTube video explosion thing. Back on June 21st I wrote about Mark and Guy’s Excellent Digital Adventure, remember? I uploaded (fully attributing) Neill Blomfield’s video called Alive in Joberg by Neill Blomkamp Spyfilms, simply so I could link to it, for this blog.

Since June 21st I’ve had one comment and a few hundred hits.

After I got back from the gym this morning, I had 6 emails, telling me that there were 6 comments waiting for me on the site. How straaaange I thought to myself. and hopped in the shower. When I got out,another email and 2,ooo hits. I just checked again, and I am up to 14 comments and 7,000 hits and climbing. In one day. I think Mr. Blomkamp has just done some video for Halo game, hence the interest. Ah the vagaries of online dialogue.

Talking of dialogue, I went to have a giggle at David Havyatt’s debate team for the FITT Great Debate – Glass Ceiling on Monday night. I met Cheryl Langdon-Orr, Honorary Treasurer of Isoc-au who very nicely tried to bully me into joining her org. Should I, Gentle Reader?

Cheryl is currently on a roadshow to promote the new .au domains that have to do with geographic communities. For example paddington.nsw.au. Which actually wouldn’t have helped my pitch about a Paddo Community last year (to the Chamber of Commerce) cos these ones are not-for-profit. Cheryl had some interesting things to say about the Sensis deal. I recommend you go here to register your not-4-profit org if you want a town.state.au domain name and community software. Of course -as a few people have commentedd – a community website without sociability infrastructure sucks. But Sensis has a very compelling value proposition…. this will be wildly successful if they do what I think they are doing. Good. I need local communities to get off the ground so I can do what I do best! 🙂

Incidentally Alan Farrelly (News Interactive waay back when) and I had a bit of a wingding in the mid-’90’s about setting up this sort of endeavour. Why go to Paramatta to buy a car if you are in Newcastle? They tried local ads/community, I think. Whatever. Alan is now running NewsCorp’s most financially successful online products for Citizen Murdoch. And he can’t find the time to buy a girl a kawfee. Boo! Hiss! (Have Blog, Will Blackmail). Shame, I’d like his take on this – he’s not News Interactive anymore but Mr. Farrelly will have some ideas on this, fer shure.

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Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

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