identity and the net…

…or faking it in real life. from the Huffington Post:

Will Marry for Cash

A little over a year ago, shortly after I moved to New York and was half-heartedly looking for a job, I got an email from my friend Ben asking, “Want to pretend to be engaged?” along with an link to a Craigslist ad offering $400 for “recently married or engaged couples” to participate in a focus group about relationships. Not only was I hard up for cash, but I also knew that this was my only chance to be in a relationship with Ben unless he someday decides to run for office and needs a beard.


As we had our hair and makeup done, we quietly speculated as to whether or not the other couples were faking it. Our guts told us that we were the only lying sleaze balls involved in the project.

*laughs* this has nothing whatsoever to do with social networks and user generated content and stuff. But it’s funny. Marketers say they can’t trust online communities as focus groups (w00t!) but they can’t really trust offline ones either. Nothing happens on the ‘net that doesn’t happen in real life. You just become more aware of it.

Sorry I strayed from my topic, I was looking for Drupal sites, and didn’t realise The Huff was one…

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

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