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How to Do a Social Media Strategy- Workshop


A social media strategy course that takes you through the 9 steps of a social media strategy, case studies, a template document for writing the strategy. Online course with downloadable documents and videos in December 16 & 17 2014. Please enquire for inhouse workshop (corporate).

After December: Please consider the online, video based course (work in your own time) – you can download the workbook and Client Briefs, do the homework and ask me questions in the Discussion area.

I’ve been asked by a dozen or so people to run a live, online class on developing social media strategies – 4 hrs, 2hrs a day with examples/case studies, proforma docs to fill out, a framework incl my 9 steps of a social media strategy and what to include & not include. It’s the online version of my inhouse corporate workshop. Includes Q and A & homework I’m thinking $99 for the course cut to $75 for FaceyFacey, Twits and other friends. What do you think? Could I say get 8 people? Or do people only want my inhouse real life stuff? Ping me if interested – I will make a decision this week.

  • Social Media Strategy Course (not tactical implementation of a Facebook Page!)
  • 10am to 12pm on 16 & 17 December. There’ll be another one in March.

    social media strategy quick tips
    quick tips
  • I’ll send you instructions on how to join.
  • Refunds up to a week before
  • Social Media strategy template to use at work
  • case studies and examples on how to fill out the strategy
  • Question and Answer time – feel free to send me specific questions ahead of time. laurel@laurelpapworth.com
  • Online, you can access the videos for a month afterwards (or download them permanently yourself)
  • Videos mean you can access in your own time too (but the Q and A is vital to learning!)
  • Please call me on my mobile +61432684992 or email me if you have any questions.

The price is $99 – you can pay by paypal or email me for a credit card invoice or direct debit details.

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You’ll be asked for a coupon code at checkout if you have one…

PS bad jokes included for FREE! 😛

If you prefer a real world, workshop with a laptop and me in front of you, this section is included in my 3 Day Social Media Intensive workshop in Sydney (small numbers, very hands on and practical).

If you have already BOOKED:

https://www.youtube.com/watch?v=KIqgr8L_4iw

If you see a warning about “Private Video only” you have to sign into YouTube. If you have signed in and still get the warning, email me so I can change your booking email to your YouTube one (remember to let me know what it is!). Please click this link to get to YouTube if you are on a smart device etc.

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

5 thoughts on “How to Do a Social Media Strategy- Workshop

  1. Hi Laurel – do you have a date in March for “How to Do a Social Media Strategy- Workshop”? I’d like to do the course. Cheers, Helen

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