Facebook Ad Social Media Fail – I’m An Idiot.
What happens when you get your visuals WRONG in a Facebook Social Ad? Here come the 13 year olds! FYI I’m an idiot.
What happens when you get your creative WRONG in a Facebook Social Ad? Here come the 13 year olds! FYI I’m an idiot.
Oh this is hilarious. Just to show I don’t always do the right thing in social media *coughs* have a look at the analytics of Page Reach – I was advertising a 3 Day Intensive Advanced Course on Social Media: Facebook and Twitter etc.
Somehow managed to trigger the attention of 13 to 17 year olds. Gee I wonder what could possibly have done that?

Hmm yep, I guess that would do it.
Ah well, I like my “corporate” logo for The Community Crew. I just have to find other images as well I guess. By the way, I advertised to over 18 year olds so not sure how the reach got to be so high for teens. REACH of course is FOAF (Friends of Friends). I guess their parents liked it, so they saw it in their feed?
Anyway, interesting? daft? all of the above? 😛
Haha. I suppose without any specifics in the ad copy, it’s fairly ambiguous isn’t it? Then again, maybe 13 is your new market… 😉
I’m 13 at heart. Maybe only 8 but then Facebook would kick me off 🙂
At least you didn’t have the word “Bieber” in there.
Just shows how powerful images are.
I still believe the old corporate approach still works well in today’s world.
Stuart Crawford
Ulistic Inc.
http://www.ulistic.com