1. As social media sites begin to morph into marketing powerhouses, I think it’s becoming increasingly important for companies to outsource their social media to a specialist.

  2. Social Media represents the raw thoughts and sentiments of people. With the steady increase of people’s interest and activity using various Social Media bookmarking sites and channels, it is now possible for Face to Face interviews to become obsolete.

    Social Media users use Social Media channels as their voice for an idea over someone, something, and basically on almost everything. Having the greatest streak, people tweet about it! Experienced the worst laptop performance, people Facebook about it! With this said, brands and other retail institutions are very much interested in finding out what’s being said about them in the virtual world- a world where voices can be heard by millions without even a sound.

    This upcoming elections is another very good opportunity to measure the influence of Social Media in terms of the voters’ influence and decision making. I, with the rest of the PeopleBrowsr Inc. team came up with a study which represents actual, real time sentiments of voters using Twitter as the channel. Visit http://www.election.ly to see how great this works.

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